Another Award Show Failing As Gun Control Rants Persist

An absent Ed Sheeran was the big winner at the Billboard Music Awards (2.1/8) last night, when Janet Jackson took home the Icon Award and Texas-born host Kelly Clarkson railed the lack of action on gun violence in America after the latest school shooting.

In another year of falls among adults 18-49, the three-hour NBC awards show topped Sunday’s primetime but hit an all-time low in fast affiliates, with a 9% dip from last year’s previous low on ABC. Now facing American Idol (1.3/5) on ABC — the music competition series dived 24% from its May 13 show — the Billboard Music Awards also had to take on a triumphant Golden State Warriors and Game 3 of the Western Conference Finals on cable.

Read more at Deadline

Tags: